Sea Life London Aquarium magazine launch Merlin Events My South Bank

Merlin Events hosts launch of My South Bank magazine at Sea Life London

November 13, 2017
Venues News

Last night on Thursday 2nd November, the Merlin Events team hosted the official launch of the brand-new magazine My South Bank...

The aim of the title is to further deepen the area as a destination, enabling businesses and visitors alike to make the utmost of this vibrant and busy area.

Guests included John Langley from the National Theatre, former MP and event heavyweight Simon Hughes, MP’s Kate Hoey and Neil Coyle. They were treated to canapes from FoodbyDish inspired by flavours loved by both Londoners and visitors.  Choices included pulled pork sliders in a brioche bun with smoky sauce, mini fish and chips, chicken Caesar in baby gem lettuce and mushroom and thyme arancini. Mini strawberry cheesecakes were served as pudding.

The evening began with Andrew Cooke Acting Chief Executive of London&Partners unveiling the new Tourism Vision for London to 2025 and Nic Durston, Chief Executive of South Bank BID confirming BID’s achievements thus far.

Michael Aldridge, general manager, Merlin Events said ‘as one of a number of Merlin venues on the South Bank, we’re thrilled to be hosting the launch. The magazine will serve everyone who comes to the area and bring more energy, vitality and business. It’s great news all round. ‘

Nic Durston, Chief Executive, South Bank BID continued ‘It has been a busy third year for South Bank BID.  We have delivered on all our objectives from our STAR Card loyalty programme to My South Bank, a new neighbourhood magazine for South Bank residents, workers and students.  We have ramped up our events programme for BID Levy Payers, and continued to deliver our day-to-day work of security, cleaning, and maintenance.  South Bank BID has also campaigned for changes to the system of charging business rates, following steep rises as a result of the 2017 revaluation. We are delighted to mark these achievements with BID levy payers, stakeholders and partners at this evening’s event at the London SEA LIFE Aquarium, and thank Merlin Events for hosting us.’

Created by the Southbank’s Business Improvement District, 75,000 magazines will be published twice a year spanning six months. The current issue spans October to April and will be distributed from Waterloo station for commuters as well as throughout the district’s venues. It is also available online through ISSUU and can be viewed on mobile devices enabling readers to dip in as they wish. Content includes listings of interesting events taking place, courses to do, where to eat and drink and a map with some of the larger venues highlighted.

With 21 venues available to event organisers the South Bank, it is a veritable hot bed for the industry in terms of choice. South Bank BID also has its own event directory making the area an easy choice for organisers to choose the right venue for them.

To view the first publication, click here.

Check out Sea Life London Aquarium’s Funky Venues profile here.

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